BLUUGU

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Lucius Ha, also known as bluugu, is a digital-first designer and artist working at the intersection of innovation, identity, and cultural narrative. With a background in industrial design and a practice grounded in detailed digital illustration and animation, his work explores the boundaries between art and design through a self-developed framework called Design Arte.

Through this lens, Lucius creates objects, visuals, and digital artefacts that reflect a third-culture perspective—merging functionality with emotion, precision with storytelling. From illustrations to 3D art toys and wearable design, his work challenges conventional definitions, inviting new ways to see and experience design as art.




    

2026
 Launch - INS Project by BluuLabs
 Project Zero Pop Up Market @Unvacancy Gallery, Melbourne, Australia
 Project Zero @Unvacancy Gallery, Melbourne, Australia
 Hallyu! The Korean Wave - Holiday workshops @National Museum of Australia, Canberra, Australia
 SCG Con, Vibes, Orange Cap Games @Portland, Oregon, USA

2025
 Illustrations - Legend of Lils, Vibes, Orange Cap Games
 Hallyu! The Korea Wave @National Museum Australia, Magazine Cover artwork
 SHOW & TELL Volume 02: SEOUL @Seoul, Korea
 Nanikore - This Is Not Art? @Roro Art Space, Fukuoka, Japan
 ComplexCon3025 w/ OverlayWarehouse in collaboration with Rolie Nation @Hong Kong, Hong Kong
 SHOW & TELL Volume 01: DÜSSELDORF @Dusseldorf, Germany

2024
 Illustrations - Enter the Huddle, Vibes, Orange Cap Games
 Web Artworks - Fractal Christmas Market, Fractal BC
 100+ Art Fair @Shenzhen, China
 Unicorn Run @Bangkok, Thailand
 B.U.T.T Beyond Unique Transformation Twist w/ Artgumi Dao @Chignita gallery, Osaka, Japan
 Shiller @New York City, USA
 Artcube @Artcube gallery, Seoul, Korea
 Welcome to bluuworld @NoxGallery, Tokyo, Japan - Solo show
 Tokyo Solid @Nox Gallery, Tokyo, Japan
 Tokyo Solid @Nox Gallery, Kyoto, Japan

2023
 Rug Radio @Art Basel, Miami, USA
 Physitaland @Weple Gallery, Seoul, Korea
 OOP Seoul @Oop Seoul, Seoul, Korea
 BLUUSTORY @iHam Gallery, Paris, France - Solo show

2022
 Vizmesh @Time Square, NYC, USA
 A Screen Of One’s Own @Superchief Gallery, NYC, USA
 Asia Awaken @Willis Tower, Chicago, USA

2021
 NFTree @The Galeries, Sydney, Aus
 Red Dot Design Musuem, Singapore, Singapore

2019
 Advanced Creation Footwear Design, Intern, Adidas
 Research Program, Tokyo University x Chiba University x Good Design Award Japan, Tokyo


Awards

Red Dot Design Awards - Best of the Best 2021
Good Design Award - Next Gen 2018

Education

Royal Melbourne Institute of Technology. Bachelor of Industrial Design (Honours)
Korean Advanced Institute of Science and Technology

Currently -

Creative Director @bluugu @bluulabs
Co director @OverlayWarehouse
Sessional Lecturer @RMIT School of Industrial Design